About Us
COMPANY STORY
Our journey at ESSENT began with a simple yet profound observation: the modern woman deserves a handbag that seamlessly blends style with functionality, empowering her to conquer each day with confidence and grace.
Founded in the picturesque Hawkesbury Region of NSW Australia, our passion for crafting exquisite handbags stems from a deep understanding of the needs and aspirations of today's dynamic working women.
Our designs strike the perfect balance between fashion-forward aesthetics and practical utility, ensuring that every ESSENT handbag is not just an accessory, but an indispensable companion for the modern woman on the go.
OUR VISION
At Essent, we're passionate about supporting women on their dynamic journeys. Our mission is to simplify and enhance their lives with products that seamlessly integrate into their busy routines. We understand the need for versatility and style, which is why we're dedicated to creating innovative solutions that effortlessly blend functionality with elegance.
OUR MISSION
At ESSENT, we're driven by a passion for crafting more than just accessories – we create timeless statements that transcend fleeting trends. Our mission is to imbue each piece with enduring elegance and functionality, ensuring they become cherished companions on life's journey.
Our commitment to timeless design isn't just about creating products; it's about curating moments. Our bags and accessories are designed to enrich lives, evoke emotion, and inspire confidence.
OUR PRINCIPLES
Principle 1: Craft products with unwavering commitment to exceptional quality.
Principle 2: Offer products that embody timeless elegance and enduring style.
Principle 3: Develop products that seamlessly blend practicality with thoughtful design.
Principle 4: Prioritize mastery over mediocrity; excel in singular excellence rather than spreading thin.
Principle 5: Champion women's advancement both professionally and personally.
Principle 6: Advocate for a harmonious integration of work and life commitments.
Principle 7: Provide unwavering support for working parents and caregivers.
Principle 8: View challenges as fertile ground for innovation and continuous learning.
Principle 9: Cultivate an environment that nurtures and empowers the personal growth of our employees.
Principle 10: Continuously seek avenues for enhancing and optimizing our operational processes.
OUR FOUNDER
Meet Crystal, a devoted wife and mother who ventured into the world of ecommerce in 2024. Her journey began when she encountered a personal dilemma: the struggle to find handbags that seamlessly merged functionality with elegance and simplicity. Determined to address this gap in the market, Crystal founded her ecommerce business with a vision to offer refined yet practical accessories for modern lifestyles.
As the founder of ESSENT, Crystal brings a blend of creativity and practicality to her work. Her focus on delivering high-quality products stems from a genuine desire to enhance the lives of her customers. With each meticulously designed handbag, Crystal aims to empower individuals to express their unique style effortlessly.
Beyond product design, Crystal's journey is guided by a deep understanding of market trends and consumer needs. Through her commitment to exceptional service and customer satisfaction, she has cultivated a loyal following of individuals who resonate with her brand's ethos.
Outside of her professional endeavours, Crystal cherishes moments spent with her family, drawing inspiration from the joys of motherhood and the support of her loved ones. Her ability to balance her roles as an entrepreneur, wife, and mother reflects her resilience and commitment to living a fulfilling life.
As she continues to evolve her business and make meaningful contributions to the fashion industry, Crystal remains grounded in her mission to redefine the handbag experience. With humility, passion, and a steadfast dedication to her vision, she strives to leave a positive impact on the world around her.
LIKE WHAT YOU SEE?
Ready to elevate your style and functionality? Explore our exquisite collection of handbags designed to complement the modern woman's lifestyle. Can't get enough of ESSENT? Stay in the loop with the latest trends, exclusive offers, and insider updates by subscribing to our newsletter. Join our community of empowered women and unlock VIP access to style tips, product launches, and more. Plus, don't forget to connect with us on social media for daily inspiration and behind-the-scenes peeks into the world of ESSENT. Follow us today and let's embark on this stylish journey together xo